Dementia Action Week 2019

Over 2.5 million people have become Dementia Friends, will you join them?

June Cooke, Chairperson of the Dementia Friendly Communities – Hull Steering Group (formerly the Hull Dementia Action Alliance) writes:

Dementia Action Week 2019 is taking place from Monday 20 May 2019 to Sunday 26 May 2019 and during that week we will be hosting a number of Dementia Friends Information Sessions, providing an opportunity for you and your organisation or business to become Dementia Friends. 

What is the Dementia Friends initiative? 

Dementia Friends is a social action movement run by Alzheimer’s Society that aims to give people an understanding of dementia, and the small things we can all do that could make a difference to people living with dementia in our communities. 

A Dementia Friend is someone who has attended an Information Session and has committed to an action that will make the lives of people living with dementia a little better. Every action counts – from taking a bit more time when serving someone to spreading the word about dementia. 

Trained Dementia Friends Champions are able to deliver free one hour information sessions allowing people to learn more about dementia and how they can help to create dementia friendly communities.

Dementia Friends and your business 

Dementia costs UK business £1.6 billion per year and 89% of employers believe that dementia will become a bigger issue for their organisation and their staff. 

Your business is one of the many thousands in the UK that provides a service. Some of your customers will be people with dementia and many others may go on to develop dementia in the future and want to continue using your business. Having a basic understanding of what dementia is and some of the small things you can do to help those affected by dementia to live well can make a huge difference to their experience as your customers. 

Dementia Friends Session Details 

We would be thrilled to welcome you and your team to one of our Dementia Friends Information Sessions. 

Date: Wednesday 22 May 2019

Times: 10:30am, 12 noon, 1:30pm, 3pm, 4:30pm and 6pm

Venue: Hull Community Church, 310 Newland Avenue Hull


What do you need to do? To book a place please sign up at Eventbrite using the following links:

10:30am session:

12 noon session:

1:30pm session:

3pm session:

4:30pm session:

6pm session:

Unable to attend a session?

If you and your team would like to become Dementia Friends, but you are unable to attend a session on Wednesday 22 May 2019 you can:

  1. visit to find other sessions taking place in the local area; or
  2. you can become a Dementia Friend by watching the video at

I very much hope that you are able to support this initiative and we look forward to hearing from you. 

Kind regards. 

June M Cooke

June Cooke (Chair)