East Yorkshire Buses shines a light on road safety with ‘Be Safe, Be Seen’ campaign

Local bus operator East Yorkshire is proud to have launched its ‘Be Safe, Be Seen’ campaign, aiming to promote safe travel during the shorter days, especially in rural areas.

Starting this week, the company will be distributing road-safe snap bands to passengers to help enhance visibility and safety during low-light conditions.

The road-safe reflective snap bands, designed to be worn by passengers, aim to ensure safety and visibility when waiting for the bus, particularly those commuting in early morning or evening hours. These eye-catching accessories contribute to a safer travel experience by making passengers more visible.

Distribution of the snap bands kicked off last week at East Yorkshire Buses depots. Passengers are encouraged to hop on board, ask their drivers, and grab their own ‘Be Safe, Be Seen’ snap band (subject to availability). Bands will also be accessible at the Hull Travel Centre desk.

Stuart Fillingham, Head of Commercial at East Yorkshire Buses, said: “We’re committed to the safety and wellbeing of our passengers, and these road-safe snap bands will play a crucial role in enhancing visibility and safety during rural journeys.”

Stay updated on the availability of these snap bands and discover tips for ensuring safe journeys both on and off the bus by following East Yorkshire Buses on social media.