The Business Culture HEY celebrates 8 years of forging new connections

Making waves in the regional business community since 2016, The Business Culture Hull and East Yorkshire (HEY) is celebrating eight years since being founded by networking specialists Tony and Michelle Bowler.

Michelle and Tony Bowler

Originally called The Business Culture Hull, the organisation was renamed at the beginning of 2024 to better represent its ever-expanding business community that stretches as far as York, Goole, Grimsby and Scunthorpe.

“We have always focused on adding new services for our members and we refuse to stand still,” said Tony Bowler, Managing Director. “We’re dedicated to finding new ways to keep it fresh and exciting by asking our members what would benefit them. The requests range from talks, workshops and events to unique opportunities to network with one another, advertise jobs and services, and grow the online presence of their businesses.”

The Business Culture HEY is stronger than ever as it secures its first franchise, The Business Culture Lincolnshire, which launches in March.

Michelle Bowler, Director, added: “Over the years we’ve forged strong and long-lasting relationships with local people and businesses, which has resulted in an excellent reputation as the largest and most inviting business club in the region. The Business Culture Lincolnshire is only the first of many franchises yet to come, as our plan is to extend our club across the UK.”

This year also sees the first instalment of The Hull Business Expo, taking place at Princes Quay Shopping Centre on Wednesday 10April from 10am to 4pm.Designed to facilitate smooth and relaxed networking, this free event will see 60 exhibitors from various sectors promoting their products and services.

For those who have considered joining The Business Culture HEY and want to know more, another event is on the horizon which is also free to attend for members and non-members alike. The Business Culture HEY Open Networking session takes place at The Edge Hub on Myton Street, opposite the Connexin Live arena.

Anyone can pop down on Thursday 29 February between 12:30pm and 2:30pm to engage and connect with local businesses from across the region, as well as participate in an interactive discussion about the club’s revamped business publication. In the process, attendees can explore what The Edge Hub has to offer, including digital training, hot desking, corporate events, and upskilling for rewarding careers in technology.

To find out more about the many benefits offered by membership to The Business Culture HEY, please visit